After evaluating the client's requests and basic requirements, the SolveIt team developed the basic tasks and proceeded to analyze the current market situation: functionality, monetization models used, interface design, etc. These data helped focus on the priority features and points of the app differentiation from competitors.

We understood that it was necessary to do an Uber-like search for contributors and organize an automatic order selection according to the options and location of the customer and the contributor.

Thus, the contributors only receive the requests suitable for them in terms of criteria and geographic location, and the customers get the most relevant selection of contributors. This makes the application convenient and fast for both parties.

The monetization model: a fixed cost of using the service for a certain period according to rates: for 3 months, 6 months, 1 year with a free trial period for contributors.

Our designer and analyst together with the client thought over each section of the app. We have created application wireframes with the basic functions of each screen using the Miro tool. Team carefully thought out the main functionality of the two applications and the admin-panel.

We took into account all the states, sizes, and behavior of components to speed up the development and improve the quality of the layout at different screen resolutions.

The dark mode became available on iOS, and we also adapted the design for it. We used a medium-contrast color scheme avoiding pure black and white colors to make it softer and more pleasing to the users’ eyes.

SolveIt designed logos and created icons for app stores in accordance with the chosen style. Screenshots for stores were also created.

Such projects need their own server to process hundreds of user requests, driver routes and other data, this plays an important role in the further operation of the application. It is very important to develop the backend infrastructure because it integrates all parts of the solution for these types of applications.

The application should be able to integrate with various web services and API, but at the same time work without serious errors, correctly displaying information in all applications without asynchronization. We chose Java for our server side development.

It was also very important to think about how push notifications would work. Notifications can be sent to the user through two channels in YMaster:

• If the application is open, the notification will be sent via sockets
• If the app is closed, a push will be sent

Our mobile development team created apps for clients. The main ordering logic that needed to be implemented was:

Service request → Choosing a contributor → Providing a service → Ability to leave a review.

Main functionality:

• Application can work in the background
• Push notifications: to inform users about the status of the order, the estimated time of arrival of the contributor, etc
• Ratings and grades: to control quality of work
• Tracking the status of the order and finding the contributor on the map

A list of fields that the contributor had to fill in during registration was developed for each service. The main logic of the application:

Answering an incoming request → Waiting for a response from the client → Providing a service → Completing an order.

Main functionality:

• Verification: after providing the necessary documents (in accordance with the category of services) and approval by the administrator, the contributor will be able to accept applications for work
• Push notifications: notifications about new applications, acceptance or rejection of an application by the client
• Active/inactive status: contractors can set their time by turning on/off the toggle switch and decide when they can receive orders (active contractors are visible on the map, inactive ones are not)
• Optimization of navigation and route: for example, using Google Maps or Google Places to get the best routes to a customer or to a destination

Using the admin panel, you can create new services, set up tariffs, see how many active contributors are in the system, answer questions from contributors and clients, set the search radius in meters, create / send push notifications.

YMaster admin panel includes:

• Editing existing services
• Adding new services
• Editing tariffs
• Moderation of contributors
• Setting the search radius for the artist in meters
• Setting the number of performers who can respond to the application
• Editing FAQ in the app and on the landing page
• Complete information about orders (order ID, contractor ID, start and end times)
• Contributor ratings and feedback monitoring
• Push notification management

We decided to create a landing page for YMaster service to help clients and contributors understand how the application works.

The potential contractors can view rates and apply to YMasterPro. The contributors will have access to their accounts on the landing page, see active services and pay for them if necessary after registering through the mobile app.

We launched applications in Google Play and App Store after testing.

The SolveIt team began to realize marketing strategy after launching the application in stores:

• App promotion using SMM and targeted advertising
• Registration and branding of all social networks
• Copywriting
• Preparation videos about applications for YouTube channel and advertising campaigns
• Community management (working with reviews and questions in app stores and social networks)
• Communication with the mass media